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When an AI receptionist makes sense — and when it doesn't

It's great at speed and after-hours coverage. It's bad at nuance you haven't taught it.

  1. 01

    Good fit: you miss calls during jobs, after hours or at lunch, and most inquiries are routine (availability, pricing ranges, booking).

  2. 02

    Poor fit: every call is complex, emotional or highly regulated, and needs a trained human immediately.

  3. 03

    Start narrow. Let AI handle answering, basic questions and booking — and hand off everything else to a person.

  4. 04

    Measure it: missed-call rate, response time and bookings before vs after.

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