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Business

Before buying more leads, check your back door

Repeat business and referrals are usually cheaper than new customers.

  1. 01

    Look at how many customers came back in the last year. If it's low, fix that first.

  2. 02

    Simple reminders (service due, check-ups, seasonal maintenance) are often enough.

  3. 03

    Ask happy customers for referrals directly — and make it easy.

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